Diversifying Your Affiliate Mix: Adding Content to the Cashback & Voucher Portfolio
As the digital marketing landscape evolves, advertisers are increasingly seeking to diversify their affiliate mix, moving beyond...
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The Rise of X: Exploring Elon Musk's Vision and Its Impact on Paid Media Marketing
In a surprising reimagining of Twitter, Elon Musk's "X" emerges as the next frontier in social media platforms. Gone is the iconic blue...
Unlocking Meta in 2023: 5 Tips from our latest training day at Meta's London HQ
As technology advances, the marketing and advertising world is constantly evolving. To stay on top of the game, Planit’s paid media team...
Digital Marketing Advice for SMEs: Key Takeaways from Steve's Vodafone #businessconnected Webinar
Planit’s CEO & Founder, Steve Cox, recently shared his insights on SME digital marketing on Vodafone Business's #businessconnected...
Beyond the First Purchase: The Power of Lifetime Value for E-commerce Brands
The race to acquire new customers and achieve positive return on ad spend (ROAS) on the first purchase can be overwhelming for e-commerce...
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