Industry TopicsThe Rise of X: Exploring Elon Musk's Vision and Its Impact on Paid Media MarketingIn a surprising reimagining of Twitter, Elon Musk's "X" emerges as the next frontier in social media platforms. Gone is the iconic blue...
Industry TopicsUnlocking Meta in 2023: 5 Tips from our latest training day at Meta's London HQAs technology advances, the marketing and advertising world is constantly evolving. To stay on top of the game, Planit’s paid media team...
Company NewsDigital Marketing Advice for SMEs: Key Takeaways from Steve's Vodafone #businessconnected WebinarPlanit’s CEO & Founder, Steve Cox, recently shared his insights on SME digital marketing on Vodafone Business's #businessconnected...
Industry TopicsBeyond the First Purchase: The Power of Lifetime Value for E-commerce BrandsThe race to acquire new customers and achieve positive return on ad spend (ROAS) on the first purchase can be overwhelming for e-commerce...
Tips & TricksAI, the New Superpower for Paid Media ManagersLet's talk about how AI is revolutionizing the world of paid media marketing, and how paid media managers can use this technology to...