PLANIT BLOG

In today's fast-paced digital landscape, the methods for buying advertising inventory and collaborating with digital content publishers...

Affiliate marketing isn’t just about tracking clicks and conversions anymore. To really make the most of these partnerships, brands need...

For some, the term "affiliate marketing" can connote images of relentless cashback promotions and endless voucher codes, sparking a very...

In a surprising reimagining of Twitter, Elon Musk's "X" emerges as the next frontier in social media platforms. Gone is the iconic blue...

As technology advances, the marketing and advertising world is constantly evolving. To stay on top of the game, Planit’s paid media team...

Planit’s CEO & Founder, Steve Cox, recently shared his insights on SME digital marketing on Vodafone Business's #businessconnected...

The race to acquire new customers and achieve positive return on ad spend (ROAS) on the first purchase can be overwhelming for e-commerce...

Let's talk about how AI is revolutionizing the world of paid media marketing, and how paid media managers can use this technology to...

When it comes to digital marketing, amplifying your content is a powerful way to boost visibility, reach and engagement with your target...

*please note, by absolute certainty, we mean that it could happen, maybe, one day, and possibly a bit like we have suggested… You’d have...

The challenge of expanding beyond Google & Facebook Before Apple introduced its iOS 14 change, we would regularly speak to advertisers...

What is it? Instagram have now launched shopping ads to its platform. This allows advertisers to directly advertise its products on the...