PLANIT BLOG

6 Ways Of Engaging Content Publishers

In today's fast-paced digital landscape, the methods for buying advertising inventory and collaborating with digital content publishers...

How To Develop New School Affiliate Marketing Campaigns

Affiliate marketing isn’t just about tracking clicks and conversions anymore. To really make the most of these partnerships, brands need...

Is "Affiliate" Digital Marketing's most controversial word?

For some, the term "affiliate marketing" can connote images of relentless cashback promotions and endless voucher codes, sparking a very...

Testimonial: Lemonade Dolls

Case Study: Bloombox Club

SITUATION Bloombox Club offer a monthly plant subscription service alongside an online single houseplant store. The brief was to focus...

Case Study: Hayu

SITUATION NBC launched a recently developed streaming service focusing on reality content. As a new brand with low levels of consumer...

Case Study: Readly

SITUATION Readly is the new way of reading magazines on your smartphone, with over 3,000 titles available their mission is simple – To...

Case Study: Which?

SITUATION Which? is the UK’s most trusted source of consumer information, providing millions with valuable knowledge on a range of...

Case Study: Towergate

SITUATION Five key Towergate brands – Caravan, Insurance4carhire, Landlords, Tradesman and Professional risk insurance products – had...

Case Study: The Times

SITUATION The Times digital enables subscribers to read all magazines and supplements on any device, on or offline. Affiliate activity...

Case Study: Ladbrokes

SITUATION The sports-betting sector has seen unprecedented growth over the last few years, and the increase in new operators has...